Skincare intelligently designed to care for skin suffering from the effects of modern day living...

S5 Skincare was created to realise Laura's vision of a range of natural beauty products that solve skin issues, and she has devoted years of research to finding the most effective, natural and organic ingredients to do so.

Laura Rudoe, Founder & CEO, S5 Skincare

Laura set up Good Ventures in 2008 as an ethical development company with the mission to create new, organic personal care brands that make a difference. a form Management Consultant and Venture Capitalist, Laura holds an MBA from Harvard Business School and was founding employee of NUDE Skincare - so was well equipped to face the challenges of starting a skincare business. 
as well as he academic achievements, Laura has been recognised for her entrepreneurship and has been honoured with several awards including Management Today, the Green Mumpreneur of the year and Natural Beauty Yearbook Top Personalities. 
Laura has a strong desire to help those with skin problems, having struggled with acne for many years she has personally experienced the benefits of organic beauty and natural lifestyle in resolving these issues. 
S5 Skincare was created to realise Laura's vision of a range of natural beauty products that solve skin issues, and she has devoted years of research to finding the most effective, natural and organic ingredients to do so. S5's mission is to support people in their journey towards better skin, and to share Laura's knowledge about a healthy diet and lifestyle. 
S5 is a range of advanced organic skincare, intelligently designed to care for skin suffering from the effects of modern living, using bioactives from plants that thrive in the most extreme ecosystems.