Re-designing the Good Life, Return • Refill • Repeat –A Closed Loop Programme... How do you Get Retailers to Focus on Longer-Term Sustainability Rather Than Short-Term Profit?

12:10 - 12:45

  • Re-designing the Good Life,” this session will cover Beauty Kitchens efforts to innovate, produce and develop sustainably by shining a spotlight on sustainable product design, powered by Cradle to Cradle Certified™. Jo will discuss what it takes to lead a sustainable transformation through design and how Cradle to Cradle certification supports this journey. Natural & Organic are no longer good enough what the consumer wants/will want is true sustainability and how the power of looking backwards to design the future of what it means to be sustainable for beauty brands.

Jo Chidley, Founder, Beauty Kitchen